Blythswood Apartments

Experience luxury with Blythswood Apartments’ stylish new website

Key Requirements

Housed in a Georgian townhouse, Blythswood Apartments offers beautiful accommodation for the style conscience traveller. While the set of apartments had earned an enviable reputation for their standard of service and quality of accommodation, they struggled to attract new visitors due to a lacklustre website. Glasgoweb was selected to lead the website redevelopment project and bring Blythswood’s branding back up to date.

  • Showcase the luxury accommodation
  • Drive enquiries and conversions
  • Integrate booking functionality

Responsive Design

Our websites are all built using the latest available digital technology. This allows our websites to offer optimal performance on all devices.

clients-needs

Client’s needs

Ox and Finch opened brand new late last year. In an area already chocked full of eateries, Jon MacDonald knew his restaurant had to be special to get noticed. With the perfect mix of comfort, quality and innovation it did just that.

As soon as the doors were opened Glasgow’s avid foodies poured in and with them came a stream of unbelievably positive reviews.

However, all businesses, whether it’s a local plumber or high end retailer, need a website. Digital Impact were approached to design and build a website to match the beautiful branding already in place in the restaurant.

solution

Solution

Ox and Finch had been open for a couple of weeks when Digital Impact was contracted to develop its website. That means the basic branding decisions were made well in the past.

With firm design decisions already made we focused on the structure of the website. Jon requested that the design be as simple of possible, promoting the food and conveying the quality of the restaurant. Simply put, it didn’t need huge banners or scrolling special offers.

We kept our designs to these two basic demands, crafting a site which relied on the kitchen rather than the marketing department.

+19%

VISITORS LAST MONTH

Driving long-term growth

+22%

CONVERSIONS LAST MONTH

Optimised for conversions

8

RESULTS ON FRONT PAGE

Improving organic visability

Everyone at Glasgoweb was fantastic. From the very first moment I met Will to the second I finally signed off I was made to feel like a valued customer.

The final website was brilliant and is a great reflection of what we have created at Blythswood Apartments.